First things first, the ID tag pictured in this post is made by Fetching Tags™*, if you do not have one you should get one now. Back to our point... Not to seem like we are back peddling, but we'd love to give you guys a little insight into the world of leather. We start with some really thick leather, no lie. We do this because our products are meant to stand the test of time and look great as they weather the storm that is your dog (and you). People sometimes trip-out when they first feel our gear (usually collars) because they feel thicker than webbing or most store bought leather collars. We get it, but we literally guarantee that your gear will break in within a few weeks-months depending on how often/hard you use it. Oh, you want proof; yeah that's why we posted this picture. This is Sequoia's collar, which she wears everyday, in the bath, when she swims (once a week), in the sun, for walks, etc. This collar is 3 months old and despite the dirt ring you see, which wipes of easily, this collar is smooth like butter, strong as the day we made it and just plain gorgeous. So just remember our favorite overused quote "everything's gonna be alright," so get out there and work that gear!