Really? Well, since it was a feature article in BARK Magazine, we believe it. Nature-Deficit Disorder pretty much sums up the reason we make gear that holds up to "dog safe" environments (like nature). Apparently this "disorder" was originally established to help parents and children navigate things like "stranger danger." Sound familiar? Yes, dogs exhibit signs of "stranger danger" too, so obviously they can suffer from Nature-Deficit Disorder - thanks for making that connection BARK mag. So, now that we are all totally freaked out, we say; forget fear, just get out there and take your furry-friend for a walk and everything will be fine... Most disorders require medication; this one just requires a good collar and leash!